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E-mail Permission Marketing Fundamentals
Thank you for the response via e-mail and comment post at idaconcpts.com about last week’s post regarding E-mail Permission Marketing. If you’re still interested on the free copy of the first 4 four...
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Are you deceived by your email campaigns?
Measuring the success of your permission e-mail campaigns is often oversimplified. Marketing managers are often happy to see rising open rates and click-through rates. (If you have no idea on how to...
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How Facebook does E-mail Newsletters
On 10/23/2009 Facebook sent out an e-mail newsletter titled “Ads Manager Announcement” to its Facebook Advertising users. This newsletter is a great example of how to implement permission marketing,...
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How Facebook Does E-mail Newsletters II
Does Facebook roll you the welcome mat? In October 2009, we analyzed an e-mail newsletter from Facebook titled Ads Manager Announcement that was directed to the Facebook Ads users. This newsletter is...
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e-Mail Marketing the Right Way: Provide Value
[This is a guest contribution by Zachary Zawarski of Zadling] I don’t subcribe to many e-mail newsletters, but if I do choose to opt into your e-mail list, you better make sure that you’re doing one...
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4 Tips for a Successful Email Newsletter
Through LinkedIn (find me at http://www.linkedin.com/in/ddavila) and Twitter (@idaconcpts), I receive a lot of questions about marketing and web analytics. By far, most business owners and marketing...
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